This month on revistaidentidad.ec

Editor’s Letter: Identity that transforms

In this issue, we celebrate Ecuadorian talent, innovation, and well-being. We begin with Inspiring People and master painter Jaime Zapata, whose work speaks to our roots, while in Made in Ecuador we discover Wipala, a brand that is transforming the market with natural, conscious foods.

We believe change is collective. In Open Classroom, we reflect on the importance of recognizing ourselves in order to transform our surroundings, a commitment also shared by Fundación Don Bosco through our Social Responsibility section.

Visual and technological evolution comes together in Profiles.ec, where we meet Laura Luna and the heart behind lunae.ec, and in Future Code, a showcase for local technological innovation. This is complemented by the fresh perspective of Real Economy and its analysis of sustainable digital entrepreneurship. Above all, Ecuadorian pride is reaffirmed in Figures, which takes us through the 15 reasons why Ecuadorians feel proud.

Finally, we invite you to take care of yourself and rediscover Ecuador. In Health and Well-being, we explore sleep debt and its daily impact; in Routes 593, we travel to Otavalo for the Fiesta del Yamor; and we close with the energy and discipline of Kike Guerrero in Sports DNA.ec.

Issue 45. September 2026

This month on revistaidentidad.ec

Editor’s letter: Stories moving forward

In this issue, we celebrate the many ways people grow, create and transform from Ecuador. We begin with Inspiring people, featuring Diego Acosta, an Ecuadorian producer and engineer whose career brings together music, technology, discipline and continuous learning. In Made in Ecuador, we meet HebraViva, Claudia León’s project that transforms fiber, color and memory into pieces connected to the land and Ecuadorian roots.

Change also means preparing for new scenarios. In Open classroom, we explore the digital skills that are redefining employment, while in Social responsibility, we travel to Penipe to learn about the work of CEBYCAM-CES and a story in which disability, independence, family and community have been shaped over decades.

Business and technological evolution are present in Perfiles.ec, where Joan Proaño shares how architecture, planning and reputation have shaped the growth of Proaño Proaño. In Future code, we discover the infrastructure behind .ec domains and NIC.EC’s technological transition from CoCCA to CIRA. Real economy complements this perspective with practical insights for organizing finances and building more sustainable digital businesses.

Finally, we invite you to take care of yourself and continue discovering new stories. In Health and well-being, we talk about breast cancer prevention; in Routes 593, we follow the water between Tena and Misahuallí to discover rivers, rainforest, gastronomy and Kichwa culture; and in Sports DNA.ec, we reflect on Lionel Messi’s legacy and what a new chapter means for Argentina’s national team.

Enjoy this journey through the best of our people.

Welcome!

Issue 46. October, 2026

This Month in Revista Identidad

Laura Luna, the talent behind the metal and the woman who brings lunae.ec to life

Issue 45. September 2026

Lunae is a family-owned jewelry company founded in 1988 that combines artisanal tradition with a new stage of modernization. With the second generation now joining the business, the brand is looking to update its processes, incorporate new tools, and continue growing without losing the quality, craftsmanship, or family legacy that have defined it for nearly four decades.

This Month in Revista Identidad

Joan Proaño, building from what people need, the mastermind of proanoproano.ec

Proaño Proaño is a real estate development company founded in 2003 by Joan Proaño. Its model begins by identifying market needs before defining the land or the project, combining architecture, planning and business vision. After more than two decades, Joan has moved from hands-on design to strategic leadership, with a focus on reputation, long-term wealth creation, community building and the company’s growth.

Issue 46. October, 2026

Discover the stories making an impact today.

Issue 45. September 2026

Discover the stories making an impact today.

Issue 46. October 2026

Figures:

15 facts that make us proud to be ecuadorian

93% say they feel very proud to be ecuadorian.

National Pride

World heritage

Olympic achievements

Contribution by clickresearch.ec

Biosphere reserves

UNESCO recognizes pasillo music, marimba, the toquilla straw hat, and Zápara culture.

1

3

2

4

5

6

Cultural heritage

A country of birds

Galápagos, Yasuní, Sumaco, Podocarpus–El Cóndor, Macizo del Cajas, Bosque Seco, and Chocó Andino.

Ecuador won five medals at Paris 2024, bringing its historic total to 10 Olympic medals.

Home to nearly 1,722 bird species, Ecuador ranks fourth in the world.

Quito, Cuenca, Galápagos, Sangay, and Qhapaq Ñan.

Galápagos and science

Chimborazo

Banana production

Origin of cacao

Its species inspired Darwin’s studies on evolution.

It is the highest mountain in the world when measured from the center of the Earth to its summit.

Ecuador is the world’s largest exporter of bananas.

Ecuador is considered a cradle of cacao, where evidence of its use dating back approximately 5,300 years has been found.

In 1924, Matilde Hidalgo became the first woman in Latin America to vote in a national election.

Women’s suffrage

Yasuní biodiversity

It is home to nearly 1,300 tree species, 610 bird species, 268 fish species, and 200 mammal species.

Ecuador is one of the world’s 17 megadiverse countries and has four natural regions.

Megadiverse country

UNESCO global geoparks

14

Imbabura, Napo Sumaco, and Volcán Tungurahua.

10

11

12

15

13

Indigenous peoples and nationalities

Ecuador is home to 14 nationalities and 18 Indigenous peoples, each with its own traditions.

7

8

9

Figures:

Ecuador’s entrepreneurial spirit: the numbers behind new opportunities

Contribution by clickresearch.ec

Contribution by clickresearch.ec

Contribution by clickresearch.ec

Revisit our previous issues

Explore the editions that have been part of Revista Identidad and rediscover stories, interviews, and content that reflect Ecuador’s richness, talent, and identity.